Pelatihan Jurnalistik sebagai Model Komunikasi Kebutuhan Bingkai Kerja Perspektif yang Beragam pada Persepsi “Toko Rotte:” Periklanan dan Hubungan Sponsor Pemasaran Bisnis
Keywords:
Basic Training, Promotional Journalism, knowledge perception, model development, consumer logic thinking, store governances.Abstract
Objective Lens—This paper describes the conceptual framework of journalistic training for “Rotte store” relational marketing governance. Implementation Method- The store governance framework develops the features of advertising and marketing promotion by first identifying the main factor analysis, the determinants of the perceived social needs of the community, and the main tool features of the benefits process and journalistic methods for making rational decisions. Results Findings-The resulting theoretical paradigm visualizes that the existence of entrepreneurship affects efforts to increase users as an institutional, economic, social & cultural industry. Conclusion-The level of income of store shoppers and consumers, and the governance process with marketing promotions, especially those operating at the level of contextual theory, while influencing marketing governance through rational consumer attitudes differ in more detail and proximal to the dominant product and develop marketing promotions for providing valuable social environmental insight into knowledge managing diverse perspectives, related to the complex needs generated perception of their promotions perception analysis of meaningful components of the marketing communication mix paradigm method of human needs on the promotion of their consumer perceptions.
References
Abbas, A., Arrona-Palacios, A., Haruna, H., & Alvarez-Sosa, D. (2020, October). Elements of Students’ Expectation towards Teacher-Student Research Collaboration in Higher Education. In 2020 IEEE Frontiers in Education Conference (FIE) (pp. 1-5). IEEE.
Allen, J., Rowan, L., & Singh, P. (2020). Teaching and Teacher Education in the Time of COVID-19. Asia-Pacific Journal of Teacher Education, 48(3), 233-236.
Alves, M., MacPhail, A., Queirós, P., & Batista, P. (2019). Becoming a Physical Education Teacher during Formalised School Placement: A Rollercoaster of Emotions. European Physical Education Review, 25(3), 893-909.
Ardley, J., & Johnson, J. (2019). Video Annotation Software in Teacher Education: Researching University Supervisor’s Perspective of a 21st-Century Technology. Journal of Educational Technology Systems, 47(4), 479-499.
Assunção Flores, M., & Gago, M. (2020). Teacher Education in Times of COVID-19 Pandemic in Portugal: National, Institutional and Pedagogical Responses. Journal of Education for Teaching, 46(4), 507-516.
Babulski, T. (2020). Being and Becoming Woke in Teacher Education. Phenomenology & Practice, 14(1), 73-88.
Ben-Harush, A., & Orland-Barak, L. (2019). Triadic Mentoring in Early Childhood Teacher Education: The Role of Relational Agency. International Journal of Mentoring and Coaching in Education.
Brinia, V., & Psoni, P. (2021). Online Teaching Practicum during COVID-19: The Case of a Teacher Education Program in Greece. Journal of Applied Research in Higher Education.
D’Emidio-Caston, M. (2019). Addressing Social, Emotional Development, and Resilience at the heart of teacher education. Teacher Education Quarterly, 46(4), 116-149.
Diacopoulos, M. M., & Butler, B. M. (2020). What do We Supervise For? A Self-Study of Learning Teacher Candidate Supervision. Studying Teacher Education, 16(1), 66-83.
Dunst, C. J., Hamby, D. W., Howse, R. B., Wilkie, H., & Annas, K. (2020). Research Synthesis of Meta-Analyses of Preservice Teacher Preparation Practices in Higher Education. Higher Education Studies, 10(1), 29-47.
Esia-Donkoh, K., & Baffoe, S. (2018). Instructional Supervisory Practices of Headteachers and Teacher Motivation in Public Basic Schools in Anomabo Education Circuit. Journal of education and E-Learning Research, 5(1), 43-50.
Gan, Z., & Yang, C. C. R. (2018). How Prepared are the Preservice ESL Teachers to Teach: Insights from University Supervisor Feedback. Journal of Asia TEFL, 15(1), 99.
Gibbons, S., & Farley, A. N. (2019). The Use of Video Reflection for Teacher Education and Professional Learning. Mid-Western Educational Researcher, 31(2).
Gürkan, S. (2018). The Effect of Feedback on Instructional Behaviours of Pre-ServiceTeacher Education. Universal Journal of Educational Research, 6(5), 1084-1093.
Habibi, A., Mukminin, A., Riyanto, Y., Prasojo, L. D., Sulistiyo, U., Sofwan, M., & Saudagar, F. (2018). Building an Online Community: Student Teachers’ Perceptions on the Advantages of Using Social Networking Services in a Teacher Education Program. Turkish Online Journal of Distance Education, 19(1), 46-61.
Harris, I., Naway, F., Pulukadang, W. T., Takeshita, H., & Ancho, I. V. (2018). School Supervision Practices in the Indonesian Education System; Perspectives and Challenges. Journal of Social Studies Education Research, 9(2), 366-387.
Hewett, B. S., & La Paro, K. M. (2020). Organizational Climate: Collegiality and Supervisor Support in Early Childhood Education Programs. Early Childhood Education Journal, 48(4), 415-427.
Kostiainen, E., Ukskoski, T., Ruohotie-Lyhty, M., Kauppinen, M., Kainulainen, J., & Mäkinen, T. (2018). Meaningful Learning in teacher education. Teaching and Teacher Education, 71(April).
Latiana, L., Samsudi, S., Sugiyo, S., & Slameto, S. (2018). Developing Collaboration-Based Supervision Model to Enhance the Professionalism of Early Childhood Education Teachers. The Journal of Educational Development, 6(1), 132-143.
Long, J. J., van Es, E. A., & Black, R. W. (2013). Supervisor–Student-Teacher Interactions: The Role of Conversational Frames in Developing a Vision of Ambitious Teaching. Linguistics and Education, 24(2), 179-196.
Martin, A. K., & Russell, T. (2018). Supervising the Teacher Education Practicum: ASelf-Study with a Critical Friend. Studying Teacher Education, 14(3), 331-342.
McGee, I. E. (2019). Developing Mentor Teachers to Support Student-Teacher Candidates. SRATE Journal, 28(1), 23-30.
Ozga, D., Gutysz-Wojnicka, A., Lewandowski, B., & Dobrowolska, B. (2020). The Clinical Learning Environment, Supervision and Nurse Teacher Scale (CLES+ T): Psychometric Properties Measured in the Context of Postgraduate Nursing Education. BMC nursing, 19(1), 1-10.
Poernamawijaya, L. W., Sulaiman, S., Suriansyah, A., & Dalle, J. (2018). Contribution to Supervision of Supervisor, Principals Motivation, Kindergarten Teacher Performance to Improving the Kindergarten Quality in West Banjarmasin, Indonesia. European Journal of Alternative Education Studies.
Stenfors-Hayes, T., Hult, H., & Dahlgren, L. O. (2011). What Does it Mean to be a Good Teacher and Clinical Supervisor in Medical Education?. Advances in Health Sciences Education, 16(2), 197-210.
Usher, A. S. (2019). Modelling Resilient and Adaptable Work-Integrated Learning Practice: The Importance of Learning Dispositions in Initial Teacher Education. International Journal of Work-Integrated Learning, 20(2), 113-126.
Walsh, T., & Dolan, R. (2019). Changing Identities and Practices: Transitioning from the Role of Supervisor to Placement Tutor in Initial Teacher Education in Ireland. Professional Development in Education, 45(4), 527-538.
Yalcin Arslan, F. (2019). Reflection in Pre-Service Teacher Education: Exploring the Nature of Four EFL Pre-Service Teachers’ Reflections. Reflective Practice, 20(1), 111-124.
Ameliola, S., & Nugraha, H. D. (2013, June). Perkembangan media informasi dan Teknologi terhadap anak dalam era globalisasi. In Prosiding in International Conference on Indonesian Studies” Ethnicity and Globalization.
Faik, A. (2016). Anteseden Dan Konsekuensi Dari Kualitas Hubungan. Jurnal Manajemen Dan Pemasaran Jasa, 5(1), 01-12.
Goi, C. L. (1970). Marketing Mix: A review of. The Journal of Internet Banking and Commerce, 10(2), 1-11.
Gultom, D. K., Arif, M., & Fahmi, M. (2020). Determinasi Kepuasan Pelanggan Terhadap Loyalitas Pelanggan Melalui Kepercayaan. Maneggio: Jurnal Ilmiah Magister Manajemen, 3(2), 171-180.
Hasan, M. (2013). Analisis Data Penelitian Dengan Statistik. Jakarta: Bumi Aksara.
Indrasari, M. (2019). PEMASARAN DAN KEPUASAN PELANGGAN: pemasaran dan Kepuasan pelanggan. Unitomo Press.
Jaya, I. G. N. A. A., & Purbadharmaja, I. B. P. (2015). The Role of Technology in Improving Financial Inclusivity of Banking Institution: Literature Research with Indonesian Case. International Journal of Business, Economics and Management, 4(1), 35-46.
Karinda, M. V., Mananeke, L., & Roring, F. (2018). Pengaruh Strategi Pemasaran Dan Inovasi Produk Terhadap Kinerja Pemasaran Produk Indihome Pt. Telkom Area Tomohon. Jurnal EMBA: Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi, 6(3).
Kereh, F., Tumbel, A. L., & Loindong, S. S. (2018). Analisis Strategi Pemasaran Dalam Meningkatkan Penjualan Motor Yamaha Mio Pada Pt. Hasjrat Abadi Outlet Yamaha Sam Ratulangi. Jurnal EMBA: Jurnal Riset Ekonomi, Manajemen, Bisnis Dan Akuntansi, 6(2).
Kotler, P., & Armstrong, G. (2008). Prinsip-prinsip pemasaran (Vol. 12, No. 01). Edisi.
Kotler, P., & Keller, K. L. (2009). Manajemen pemasaran. Binadarma.
Larasati, P. S. (2019). Evaluasi Strategi Dalam Menghadapi Persaingan Bisnis (Studi Kasus Pada PT. Telekomunikasi Indonesia, Tbk) (Doctoral dissertation, Universitas Islam Indonesia).
Musanto, T. (2004). Faktor-faktor kepuasan pelanggan dan loyalitas pelanggan: Studi Kasus pada CV. Sarana Media Advertising Surabaya. Jurnal Manajemen dan Kewirausahaan, 6(2), 123-136.
Razak, I. (2016). Pengaruh Promosi dan Harga Terhadap Minat Beli Pelanggan Indihome Di Propinsi DKI Jakarta. Jurnal Manajemen Bisnis Krisnadwipayana, 4(2).
Shinta, A. (2011). Manajemen pemasaran. Universitas Brawijaya Press.
Sugiyono. (2016). Metode Penelitian Kuantitatif Kualitatif dan R&B. Bandung: Alfabeta.
Timbuleng, S. S., & Tumbel, A. L. (2021). Analisis Strategi Bauran Pemasaran Untuk Meningkatkan Daya Saing Umkm (Studi Kasus Pada Friska Beauty Studio Tomohon). Jurnal EMBA: Jurnal Riset Ekonomi, Manajemen, Bisnis dan Akuntansi, 9(2).
Tjiptono, F. (2019). Strategi pemasaran. Yogyakarta: Andi.
Tjiptono, F., & Chandra, G. (2012). Pemasaran Strategik: Mengupas Pemasaran Strategik. Branding Strategy, Customer Statisfaction, Strategi Kompetitif, hingga e-Marketing. Yogyakarta: Penerbit Andi.
Unaradjan, D. D. (2019). Metode penelitian kuantitatif. Jakarta: Unika Atma Jaya.
Wijoyo, H. (2021). Manajemen Pemasaran. Insan Cendekia Mandiri.
Wong, D. (2017). Pengaruh Ability, Benevolence dan Integrity Terhadap Trust, Serta Implikasinya Terhadap Partisipasi Pelanggan E-Commerce: Studi Kasus pada Pelanggan E-Commerce di UBM. Jurnal Riset Manajemen dan Bisnis (JRMB) Fakultas Ekonomi UNIAT, 2(2), 155-168.
Yuliana, O. (2000). Penggunaan Teknologi Internet Dalam Bisnis. Jurnal Akuntansi dan Keuangan, 2(1), 36-52.
